No this isn’t about literal ghosts but about the blogging kind. I recently read a post by a blogger complaining about ‘Ghost Followers’. What is a Ghost Follower? These are people who follow your blog without liking or commenting on any posts, essentially an invisible follower. The blogger was complaining about the lack of interaction they get from ghost followers and I even read that the blogger felt it necessary to delete those ghost followers from their blog as they were very keen in interactions with other people, something the ghost follower doesn’t do.
This blog post made me think though, would I delete a ghost follower? The answer to me is simple: no. The reason I wouldn’t delete a ghost follower from my blog is because I’ve frequently been a ghost follower myself. So today I thought I’d come up with a list of the types of ghost followers there may be following your blog, based on my own behaviour and that I’ve observed in others. We all would like followers who constantly interact with every post, but in reality it doesn’t always happen, so here are my ideas of the types of ghost followers you may have:
The Late Ghost Follower
Fact is we’re all busy people these days, some more than others. The late ghost will follow your blog but be late in doing so. I’m not always able to keep up with the blogs I follow so I choose to bulk-visit sometimes which means I read a bunch of blog posts from the same blog all in one go. I bulk-visit my wordpress feed too, spending specific days catching up with the content I missed earlier that week/month.
The Busy Ghost Follower
The busy ghost just has too much of their time taken up with other things (realife-family, work, etc.) to visit everyone’s blog religiously. The busy ghost appears similar to the late ghost but the difference is that they don’t always catch up with old blog posts instead just reading on days they can versus days they can’t. Don’t be upset if someone doesn’t like or comment on all your posts. Chances are their lives are just really busy and the busy ghost does their best to follow you when they can.
The Choosy Ghost Follower
These people love to read only some of your posts and ignore others. It’s especially common on blogs with different types of content available like mine. Some followers only choose to read the book posts, others will gravitate to poetry, or articles, or colouring, etc. If a choosy ghost loves to read my book reviews but hates the poetry they’ll ‘ghost’ all the poetry posts until I post another review.
The Logged Out Ghost Follower
As the name suggests these people do read your posts but aren’t always logged in to wordpress to react to them. I sometimes have a few minutes here and there to read a post but I don’t have time to log into my account. Thanks to email notifications I can find new blog posts easily or I might just have a shortcut link to blogs I follow too. Fact is some of your followers may simply be logged out and haven’t got time (or aren’t bothered) to log in to like or comment on something.
The Moody Ghost Follower
This isn’t moody in the bad sense but I sometimes struggle and go through phases of depression where I don’t feel like interacting with anyone so I simply don’t. Or sometimes I don’t even feel like reading your posts yet as I’m not in the right frame of mind. It doesn’t mean I won’t interact at a later date or don’t enjoy your content. I simply don’t feel in the mood to read or comment on something at that moment. Or maybe I don’t feel able to answer a post properly if it’s something I’d like to comment on. Either way the Moody Ghost may just not be in the mood right now.
The Hiding Ghost Follower
Yep, some people might try to hide the fact they are online so they don’t want to interact with anyone’s blog at all as that would give away the fact they are online! I confess I have done this in the past on my old blog sometimes when I was facing difficult questions or interactions on my own blog and basically didn’t want to answer anyone without thinking carefully about what to reply. I didn’t want people to think I was actively ignoring them for liking or commenting on other blog posts so I ‘hid’, pretending I wasn’t really online – the shame! 😮
The I Just Discovered You Ghost Follower
Sometimes someone just discovers your blog but doesn’t have time to read your posts yet so they follow in the hopes of catching up at a later date. They don’t want to lose your blog url among the hundreds of other sites they’ve visited so follow you to remember your site so they can come back and check you out when they have time.
The I Think I Like You Ghost Follower
The sister (or brother) to the I Just Discovered You Ghost Follower, this ghost just found your blog and thinks they’ll like reading your content but isn’t sure yet, so rather than reading back older blog post entries they’d simply like to start following you in the hopes of finding out whether you’re a blogger they’d like to follow.
The Follow Everyone Ghost Follower
This ghost will follow back everyone who follows them and even follow back those that interact with their posts just once. These people will follow you back because they think it’s the right thing to do, or to be nice, but that doesn’t mean they’ll be interested in reading your posts.
The Hateful Ghost Follower
Okay, maybe hateful is a strong word but these people will sometimes choose to follow a blog because they don’t actually like you. It’s unlikely to happen if you don’t post anything that anyone would disagree with or find offensive but sometimes I’ve found the views or some people so crazy and weird that I can’t help but follow them as I’m curious what they’ll say next.
The Can’t Be Bothered Ghost Follower
These are sometimes the sisters (or brothers) to the Hateful Ghost Followers. Rather than dislike you but follow you out of fascination these are people who did follow your blog in the past but for whatever reason don’t care to anymore. Whether that’s because they don’t like you anymore, you angered them with your views, or they simply stopped caring about what content you posted, these ghosts still follow your blog for one reason – they can’t be bothered to un-follow you. As daft and simple as it seems some people will never use the un-follow button, even if they should.
The Copy-Cat Ghost Follower
It’s rare and sometimes flattering but some people will follow a blog to see how it’s done and copy you in a way. These ghosts are often new to bloggerland and can’t help but want to follow in the hopes of copying someone’s style or ideas. This isn’t usually a problem unless they start copying your blog posts too, if they do then there may be a reason to delete them from your follower list, unless you enjoy it of course!
The I Forgot About You Ghost Follower
If you’re not a blogger who posts regularly, say once a week or less then some of your ghost followers could be the I Forgot About You Ghosts. These are people who simply forgot they were following your blog. It’s especially easy to forget if they didn’t know you well to begin with and your one blog post a week gets lost among hundreds of others they follow.
The Please Like Me Ghost Follower
These ghosts are more sinister than their name suggests. They are fellow bloggers who want you to follow them so they follow you. Confusing right? I’ve noticed this happens a lot on twitter but now on WordPress too. WordPress notifies me when someone’s followed my blog, telling me who they are and a link to their blog. This lets me hop on over to their site to see if it’s a blog I’d like to follow myself. Without the notification (and the follow) it’s rare that I’d find this new (to me) blogger’s site. So it’s a clever way these ghosts use to get you to notice them. It’s unlikely that the Please Like Me ghost will ever actually interact with your blog but they sure do want you to interact with theirs! 😮 😡
So that’s it, my list of your potential ghost followers. What do you think? Have you noticed any of these ghosts following your blog? Are YOU one of these ghosts? Let’s chat I’d love to hear from you 🙂
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